Mariana Mancia

 

Hi! My name is Mariana Mancia and for the last 20 years I worked In Advertising industry as creative and content strategist, passing through some of the largest global agencies and communication group as a copywriter, ACD and CD.

In 2015, I lived for 11 months in UK, looking for not just an upgrade in my English, but also looking for living new experiences with things outside of the advertising day by day. Eighteen countries later, I invested “my last coins” in Social Media and content doing a short course at UAL: London Art School, focused on going beyond creation, evaluating results and planning.

Upon returning, I immersed myself in the universe of content, working in the first network of youtube channels in Brazil and participating in the creation of great branding cases at that moment really new in our market. In the last years I was ACD of creation and content of the team responsible for launching HBO MAX (streaming) in Brazil and Latam.

Than lead the creative planing to B2B and B2C from the launching of RIÔ a Hyper-Technological-dermocosmetic-Brand formulated exclusively to Brazilian Skin and now I'm working as senior Copywriter im DM9 DDB. But, besides work, I still have the spirit of Wanderlust running through my veins. And, of course, buying more books than I can read.

AWARDS

  • 11 gold Effies Stranger Bunker - 2022

  • 1 Silver Effie Stranger Bunker - 2021

  • Agência do Ano - Colunistas Live Promo - 2021

    Bronze - Prêmio Euro - Colunista Promo & Live · Sep 2021

  • Gold - Show de Talentos Santander - Colunista Promo & Live · Sep 2021

  • Best Campaign - If you drive never drink Wave Festival · Jun 2018

  • Best Digital Campaign - The Great Sentimental Wave Festival · Nov 2013

  • Bronze - The Great Adventure Of Trakinas
    International Advertising festival of Gramado - May 2011

  • Professional Of The YearProfessional Of The Year
    Rede Globo de Comunicação · Aug 2011

  • Young Lions FinalistYoung Lions Finalist - Cannes Festival May 2009
    Bronze - Print - Massey and ShellBronze - Colunistas Award · May 2008

  • Gold - Save your life in trafficGold - Save your life in traffic
    DETRAM - Transit Center of Rio Grande do Sul Grande do Sul · 2007

  • Bronze – Campaign Share your BloodBronze – Campaign Share your Blood - 6º Week of communication of South America ·

  • Grand Prix - Academic RevelationGrand Prix - Academic Revelation - ARP - 5ª Week of communication of South America · Dec 2005

  • Bronze - First Ego Bag in BrazilARP - 8º Week of communication of South America.

  • Gold - Outdoor - Massey FergusonGold
    Central of Outdoor


Experiência profissional:

 Agência Escala

Dez Propaganda

W3haus

Y&R

VML

Snack - Rede de canais de Youtube

Hands.ag

LiveAD

SunsetDDB

VIRTUE - HBO MAX

RIÔ DERMOCOSMÉTICOS

DM9 - DDB